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CREATIVITY

Everyone is creative in childhood, and as children we were able to create without stress or worry, but bit-by-bit we crush our freedom to think and behave creatively as we studiously work to avoid the unpredictable, and the potential for failure and humiliation. But it is an unavoidable fact that creativity is totally unpredictable, and involves a lot of so-called “failure”. As a result we use it less and less in our work, and eventually become completely divorced from our natural ability to create as we box ourselves in to ever-smaller areas of safety and certainty. “Creativity” becomes a feared - and often forbidden - aspect of our working lives

Volatility, Uncertainty, Complexity and Ambiguity are essential sources of innovation We must find the courage to follow intuitions and learn to embrace the necessity of “failure” in order to transform initial ideas into actionable products. We must remember that no diamond is mined without digging up an awful lot of rubble.

 

My Creativity courses and workshops, involve re-examining our relationship with our own creativity, and learning to fear creativity less and challenge ourselves more. I help clients accept that volatility, uncertainty and ambiguity are essential sources of innovation, and help them find the courage to follow intuitions and embrace the necessity of "failure" in in order to transform initial ideas into actionable products. I want clients to strengthen their commitment to their unique creative potential, and learn to embrace the fact that any type of creativity naturally involves the potential to “fail”, and develop a new response to such perceived failures.